Programme

The Bundle Live @SPORTEL Monaco. Unofficial Partner's popular sports media podcast series returns to the SPORTEL stage. What have been the biggest stories of 2025? Who are the people and companies to have the greatest impact on the sports media industry? Join us for this C-suite executive debate on Monday 09.45am @Speakers Stage - Ravel.

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OKTAGON MMA has become a European phenomenon - selling out the largest arenas in Germany and holding the world record for MMA event attendance with 60,000 fans in Frankfurt's football stadium. With millions of highly engaged fans, sold-out venues, and global broadcasts, OKTAGON is one of the fastest-growing sports properties in Europe - redefining how Europe experiences live sports entertainment.

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Spiideo powers automated sports content production in thousands of arenas across 500+ global leagues. With AI-driven cameras, broadcast-optimized tracking, and cloud workflows, producers and broadcasters can integrate Spiideo into professional productions and fully automate mid- and lower-tier coverage. By streamlining angles, graphics, highlights, and distribution, Spiideo enables new fan and officiating experiences while cutting costs. Join Media Product Director Emil to explore how to enter this next-gen platform and unlock new opportunities in sports media.

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This panel will explore which entities are buying in to sport, how those investments are going, and what the future might hold. Of particular focus will be private equity investment in sport and the role of sovereign wealth funds.

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Lunch is served! Enjoy the finger food buffet at the new Sports Bar in Diaghilev exhibition hall, brought to you by SPORTEL.

Hear how the latest live streaming tools are creating compelling use case experiences for social media, TV channels and OTT platforms. Leaders from the industry discuss technology tools that can help broadcasters, federations, leagues and teams grow their fanbase and revenue streams. Learn how to make use of the Cloud, why IP technology is important, and much more.

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Streaming is transforming the global sports industry, leading to new ways of reaching fans and monetizing live content. In this panel, Wurl and Transmit - alongside leading sports brands - will explore how to find success in this new era of sports entertainment. Panelists will explore topics like the rise of ad-supported streaming and next-gen ad formats that are transforming sports monetization - giving leagues and rights holders new ways to drive revenue and strengthen fan engagement.

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AI and cloud technologies are reshaping how sports organizations connect with fans, from accelerating content delivery to creating personalized experiences and unlocking new revenue streams. This panel will explore how clubs can build future-ready media strategies that drive engagement and ROI. Hear from Liverpool FC, Wasabi Technologies, who are a proud partner of LFC, and ScorePlay to dive into how one of the most iconic sports brands in the world is innovating its media operations to drive deeper fan loyalty and global business impact.

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At a time when leagues and broadcasters are under pressure to deepen fan engagement and unlock new revenue streams, innovation is no longer optional. In this session, we'll reveal how the partnership between AWS & Deltatre is enabling sports organizations to thrive in a rapidly changing media landscape. Attendees will learn how leagues like the LBA are leveraging flexible, cloud-powered solutions to deliver new direct-to-consumer experiences and strengthen fan connections, how telcos such as Rogers are using AWS Media Services and Deltatre's expertise to provide a premium NHL experience through Sportsnet+, and how the combined capabilities of AWS and Deltatre are driving unrivalled ad fill rates and stronger monetization outcomes.

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Monetizing sports content has never had it so good! Expanding the traditional broadcast model to embrace streaming and D2C, social media, behind-the-scenes, dynamic ad-placements, sponsorship and archival content to name a few, can all unlock important fresh revenue streams for rights holders. Data capture and analytics provide crucial insights, enabling personalized experiences, ushering in a new era of fan engagement and monetization for sports properties and entertainment channels.

Join the Telstra Broadcast Services team for drinks at the Telstra Happy Hour Networking Reception at the Sports Bar in the Diaghilev Exhibition Hall at 17:30! Connect with industry peers and discover how Telstra Broadcast Services delivers live sporting events to the world. See you there!

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The Sportel Awards Ceremony is a must-attend event for all sports enthusiasts! This exceptional evening will showcase the best sports programs of the year, with the nominated works presented to the audience. Olympic champions and the biggest stars of international sports will walk the red carpet before taking the stage to honor the winners. It's a unique opportunity to experience a special moment alongside these sports legends. Don't miss this unforgettable evening, where sporting excellence will be celebrated!

The potential for generative AI in the sports broadcast and digital landscape - from rights, to sponsorship, content creation, translating, content distribution, the fan experience and much more is exponential. How is the current impact and how will generative AI make the world of sports business more efficient and drive growth?

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The XR Sports Alliance (XRSA), co-founded by Accedo, HBS, and Qualcomm, is dedicated to overcoming the barriers to widespread XR adoption in sports. In this session, Lucy Nguyen will outline XRSA's mission to drive large-scale XR sports services by fostering collaboration among technology, media, and sports organizations. She'll share valuable lessons from XRSA's work with the E1 Series, an electric powerboat racing league. Laurence Boyd, E1 Series' Chief Content Officer, will contribute insights into creating immersive XR sports experiences, highlighting everything from production challenges to fan engagement—and what these innovations mean for the future of live sports.

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The world's most populous region is home to rising middle classes with an increasing interest in global sport. However, in recent years rights-holders have at times struggled to sell media rights in APAC. What strategies should they and broadcasters adopt when seeking to serve viewers and grow in the region?

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Power Play: A Networking Lunch Celebrating Leaders in Sports. An exclusive event honouring the women and allies driving the future of sports media and innovation. Following last year's success, SPORTEL is proud to partner once again with Amazon Web Services (AWS) for a special networking event dedicated to the female leaders transforming the sports business industry. Join us as we celebrate the brilliant minds at the intersection of sports media and innovation. - By Invitation

Lunch is served! Enjoy the finger food buffet at the new Sports Bar in Diaghilev exhibition hall, brought to you by SPORTEL.

F1 were both a front runner and have seen massive success with their behind-the-scenes docuseries Drive to Survive. Now they've taken the storytelling up a gear, with the "sportbuster" box office movie hit F1, using authentic sporting and entertainment global star power to up their marketing ante and a lucrative model for rights holders and sponsors to promote brands, extend the phenomena and bring on board new fans and eyeballs. Additionally has this potentially set the scene for new broadcast deals for the sport? Join our panel of experts to find out more.

As sports organizations look to take control of content distribution and deepen their relationship with fans, Ligue 1+ provides a compelling case study in how a league-driven DTC platform can deliver on these goals. By leveraging OTT technology and a direct relationship with fans, Ligue 1+ is unlocking first-party data, delivering personalized fan experiences, and generating new, sustainable revenue streams. This session will explore how the Ligue de Football Professionnel (LFP), in partnership with Deltatre, designed and launched Ligue 1+ to transform fan engagement, content delivery, and monetization in the digital era. Attendees will gain practical insights into the strategies and technologies that make league-owned streaming platforms a viable and innovative model for modern sports media.

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Recognized as one of the most influential and forward-thinking figures in global sport, Javier Tebas has positioned LALIGA at the forefront of audiovisual and technological transformation in football. Under his leadership, the organization has built one of the world's most advanced ecosystems in rights management, content production, and protection against audiovisual fraud, establishing a sustainable model that inspires leagues worldwide. At Sportel Monaco, he will share his vision on the current situation and challenges on the fight against audiovisual fraud, and the key factors that have made LALIGA an international benchmark in other aspects such as media rights or governance.

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Join some of our new companies, who have a creative or innovative solution to showcase in our quick-fire "Pitch Perfect Innovation Contest" session! Each pitcher will have just 3-minute presentation time and 2-minute Q&A, to impress the audience and esteemed international panel of Judges (SURJ SPORTS INVESTMENT, QUALCOMM, SPORTEL, UNIQFEED, WASABI). The lucky 1st place winner will receive one full access Visitor pass to SPORTEL Monaco 2026 and the runner-up one full access pass to SPORTEL Singapore 2026. Join our Pitchers confirmed to date: CAMB.AI, FAIR VISION, FALCONHQ, PENDULAR, PROTERN.IO, SYNCWORDS, VITEC, WEBOUT YOU... It's going to be fast, it's going to be fun and it's got to be "Pitch Perfect"!

Time to wind down at the end of the day...Join your peers for the SPORTEL Happy Hour, with drinks and networking at the Sports Bar in Diaghilev Hall.

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Lunch is served! Enjoy the finger food buffet at the new Sports Bar in Diaghilev exhibition hall, brought to you by SPORTEL.